F-150 Vs. The Competition

Ford F-150

What makes the Ford F-150 so special, and how does it stack up against the competition?

What is the ford f-150?

With 14 generations of F-150s, it has been the world’s best-selling and longest-standing pickup truck for 56 years. Over the years, Ford has introduced many exciting trim levels for the F-150, including the Raptor, Tremor, Lightning, King Ranch, and much more. The F-150 is the most customizable and versatile pickup truck on the market, with six engine options, multiple drivetrain configurations, and countless ways to customize it to become the ultimate work machine. The fantastic benefit of this level of customization is that you can choose from the most base-spec truck with only the essentials all the way up to an ultra-premium luxury truck with endless leather, superior features, and amazing comfort

Trim Levels of The Ford F-150

Below is a list of the available trim levels for the Ford F-150 for the 2023 model year.


XL is the value base model built for utility and hard work, the XL gives you more than you pay for. If you’re looking for an affordable tool to give you endless benefits for your work purposes.


Charge into the Future with Additional Comfort and Convenience. This is the XL with some visual upgrades and functional benefits.


The Lariat is the Traditional Lux Package- Heavy on Features and Comfort with Plenty of Customizable Options. If you want the Ultimate in work trucks with a plethora of features, the Lariat is for you.

King Ranch

King of the Ranch. Find a host of stunning special visual upgrades and functional options over the lower trim models, such as wheels, bumpers, interior leather trim and more!


Premium Style That Raises the Bar With F-150s. Take luxury to the next level with comfort, ride quality and luxury in mind.


Welcome to the Top of the Line, LIMITED. This is the final destination for luxury with the F-150.


A truck that’ll make the ground quake. Highly capable and functional, with a plethora of off-road inspired enhancements to ensure you can make it.


The Upgraded Off-Road Icon. This is the ultimate in off-road capability packing a serious punch. This is what offroading was made for.

Is Hybrid the right choice for you?

With the Ford F-150, there are numerous engine options to choose from. Ford offers four traditional engine options, a fifth as a hybrid, and a sixth as a fully electric F-150 Lightning. This can make it challenging for some buyers, as they may be attracted to the Lightning but overlook some of the superior benefits of the Hybrid 3.5L Powerboost V-6. Discover why the Hybrid F-150 is so good and why it might be the perfect fit, even over going fully electric.

The 2023 Ford F-150 is starting at


Top Competitors With The Ford F-150

Chevy Silverado 1500

Starting From

$ 45,797 .00

GMC Sierra 1500

Starting From

$ 45,903 .00

Ram 1500

Starting From

$ 45,026 .00

Toyota Tundra

Starting From

$ 51,774 .20

Chevrolet Silverado 1500

The Chevrolet Silverado 1500 is the benchmark for Chevrolet pickup trucks. This Silverado 1500 comes with a host of powertrain options, a powerful turbo four-cylinder, two V-8 engine options, and a Duramax turbodiesel. Each engine option is mated to a fitting transmission, and each has exceptional power respectively.

The 2023 Silverado 1500 is among the most capable pickup trucks, right with the Ford F-150. If towing is something you plan on doing regularly, the Silverado 1500 can be equipped to tow a max of 13,300 lbs, which is more impressive than the Ram 1500, but still less than the Ford F-150. You’ll want to option the 6.2L V-8 for the max towing capability.

The Chevrolet Silverado 1500, like most trucks, can be optioned either as a basic, entry-level work truck, all the way as a luxurious, feature-rich toy hauler. Features such as the 12.3-inch digital gauge cluster and large centre touchscreen available on the LT trim and up are great for convenience and practicality.

How Does The Ford F-150 Compare?

Towing is something to consider.

The Chevrolet Silverado 1500 is a highly capable truck nestled in the highly competitive truck segment today. Like a majority of pickup trucks available on the market, you can spec it to your liking, including every option possible, or just the bare essentials to get you through the workday. While towing is fairly good on the Silverado 1500, it still falls short of the benchmark set by the Ford F-150. It’s important to understand that even if you may never reach the max towing capacity of most trucks on the market today, having a higher towing capacity will ensure your truck performs better at every weight you may be towing. For example, towing 2,000 pounds will perform much better with the F-150 than the Silverado 1500.

Not only is the F-150 more capable in terms of towing, but it also comes better equipped for towing and carrying heavy loads. Features like Onboard Scale with Smart Hitch, Trailer Tow Package, and LED Box Lighting with Zone Lighting ensure that you’re ready to tow any weight at any time. At some point during your journey, you may need to do paperwork or respond to emails. Unfortunately, the Silverado 1500 does not come with the Interior Work Surface that F-150 customers have come to love. This feature allows the driver to fold down the center console to a flat surface, making it easy to work and eat, and increasing productivity.

GMC Sierra 1500

Some of the highlights of the GMC Sierra 1500 are the generous options and customization available including engines, cabs, and beds. This will allow you to build the perfect truck to fit into your lifestyle, whether that’s loading dirt for gardening, towing the boat to the lake, or taking the family camping in the new camper.

The GMC Sierra 1500 is a fairly capable truck with a towing capacity of up to 13,200 lb and a payload capacity of 2,240 lb when properly equipped. if you are more concerned about off-road capability, you’ll be pleased to know the Sierra 1500 has a new trim level for 2023 called the AT4X AEV Edition. This is an enhanced version of the AT4X trim from the 2022 model year.

Like all modern pickup trucks, the GMC Sierra 1500 can be specced as low or as high as possible. The lower trim levels like the Pro come with the essentials, while the Denali trim comes with a host of nice, but not necessary features. The higher trim levels come with features such as Heads-up Display, ample leather, open-pore wood trim throughout, a power-adjustable steering column and more.

How Does The Ford F-150 Compare?

Not many affordable options.

The GMC Sierra 1500 has priced itself more in the premium category of pickup trucks rather than the work-focused, highly functional segment. You’ll likely find yourself spending upwards of $80,000 and still feeling like you’re missing something. The Ford F-150 has the ability to start much lower, and price out through the entire range of trims at a more affordable starting price. Don’t be fooled by the pricing though, the GMC is no luxury vehicle, as it lacks a lot of the characteristics of a premium truck, and is just wrapped in a nice body.

With the vast array of engine and body options available on the GMC Sierra 1500, you’d assume it would be amazing at towing, at least in one or two configurations. Once you dig deeper, you would see that trucks like the Chevrolet Silverado 1500 and F-150 are much more capable of towing, even at a lower cost. Towing may be important to you, so it’s vital to ensure that you price out the GMC Sierra 1500 to a spec you think is reasonable for your hauling situation and compare it to the competition.

RAM 1500

The Ram 1500, classic body or not, it’s a classic. The Ram has been around for a long time, first being introduced in 1981 as the Dodge Ram 150. The Ram 1500 has evolved since, offering many different trim levels and body styles. As of now, but soon to be discontinued, they are offering the old-gen body style titling it the “Ram 1500 Classic” which allows the Ram 1500 to start at a much more desirable base price. To compare apples to apples, we will be referring to the new-gen Ram 1500.

The Ram 1500 comes with only 3 powertrain options, a 3.0L diesel V-6, a 3.6L V-6 with a little more power and 5.7L V-8. Optionally, if you’re seeking a little more enthusiasm on your drive, you can spring for the 702hp TRX model. Towing on the Ram 1500 is moderate at 12,750lb and has a payload capacity of up to 2320lb. It is important to note some competitors can do better in this segment. If you’re looking for the best possible towing with your Ram 1500, you will need to go for the extended cab configuration.

The new generation of the Ram 1500 really stepped up the interior game, bringing Ram into the modern era for pickup trucks. One benefit of this is the fact that you’re able to equip higher-end features on most of the trim levels so you can choose exactly how you want your Ram 1500. Though the Ram 1500 is generally quite spacious, you can no longer equip the regular cab as it is only available on the Ram 1500 Classic model at this time.

How Does The Ford F-150 Compare?

The Ram has its benefits and drawbacks.

The Ram 1500 has both great benefits and drawbacks, like any modern vehicle. It offers great customization options, from the drivetrain to the cab size, down to the leather trim on the interior. However, this level of customization comes at a cost that may be a little steep for some buyers. While it’s commendable that Ram has finally released a truck to compete with the Ford F-150 Raptor, the price point of the Ram 1500 can be a disadvantage. Across all trims, the Ram 1500 can be quite expensive, which may be a drawback for those accustomed to truck pricing from just a few years ago

There are also some limitations in terms of towing capability in contrast to Ford’s excellent abilities with their F-150 lineup. The Ram 1500 can tow less than the F-150 in a very specific configuration at the absolute most. If you’re looking for a Ram 1500 on a budget, or for more comfort and practicality, don’t expect to be towing big toys around. The F-150, across the board, is a highly capable towing machine with packages to enhance towing potential and aid in ease of use while towing. Features such as the Trailer Tow Package or Max Trailer-Tow Package include a host of features such as Pro Trailer Backup Assist with Trailer Hookup Light, Integrated Trailer Brake Controller, Class IV Trailer Hitch Receiver, an Upgraded Rear Bumper, and more!

Toyota Tundra

While Toyota may not be top of mind when it comes to trucks for some people, they make a very competitive truck for the Canadian market. With the entry-level trim starting at $51,774.20, the top trim starting at $90,934.20 and a plethora of trim levels in between, the Toyota Tundra is a very comparable truck to the Ford F-150

The Toyota Tundra is slightly less capable than the Ford F-150 in terms of towing, only being able to tow a max of 12,000lb and a payload capacity of only 1940lb. This is less than the comparable F-150, and it is important to note that this is the only full-size pickup truck in the half-ton segment without a V-8 available. This is partially why it can’t tow and carry as much as the competition, with reduced power and torque overall.

The Toyota Tundra comes standard with an 8″ touchscreen but if you opt for the Double Cab Limited trim, you get the upgraded 14″ touchscreen. Toyota has positioned the Tundra in a way that focuses more on play, exploration, and off-road adventure with the push for their TRD Sport and TRD Off-Road upgrades and accessories across the lineup. The Toyota Tundra is another pickup truck to enter the lineup with little in the way of design change, so it’s nice to see the option for factory customization.

How Does The Ford F-150 Compare?

Little less work, little more play.

The Toyota Tundra has never been a heavy hauler or work-oriented truck loaded with features for the job site. In fact, Toyota has always had a focus on its sport and off-road line of vehicles and accessories known as TRD. The Toyota Tundra is much more geared toward individuals who may not need to tow often, as it is rated significantly lower than the F-150. Additionally, it features fewer options and features for functionality, such as the F-150’s Interior Work Surface, Tailgate Step, Stowable Loading Ramps, Onboard Scale With Smart Hitch, Pro Power Onboard, and more.

It is clear that the Ford F-150 is the way to go if you’re looking for functionality on the job site, towing your toys, or loading up some tools for a weekend project. The fit and finish on the F-150 are much more impressive, with amazing attention to detail, especially on the leather-trimmed interior options. The ride quality of the newest generation of F-150 is unmatched feeling more refined than ever, especially in comparison to the competition. Some buyers may be drawn to the F-150 as it has the feature to almost fully recline the seats that are heated, ventilated and massaging. This is something you can’t get on the Tundra.


“The Ford F-150 is the winner in this truck head-to-head by way of its additional engine options, wider array of comfort and tech features, and more price points to choose from.”

Final Thoughts

Ford has done an exceptional job positioning the F-150 in today’s most competitive market. Year after year, the F-150 has been improved to provide drivers and passengers with the most useful and functional features available in a pickup truck. The F-150’s strong suit lies in its class-leading towing capability, which is bolstered by a wide selection of towing-related upgrades that greatly enhance the user experience. Additionally, the Ford F-150 offers an unmatched level of features and options with a significant focus on work productivity. This puts the competition at a disadvantage when compared to the Ford F-150’s highly competitive product

While the Ford F-150 is no longer the most affordable option on the market, its significant improvements more than make up for the small cost increase it has seen over the years. Don’t think for a second that the competition hasn’t faced this issue as well. The F-150 can be optioned out with the highest possible specs, reaching well over $150,000, while delivering unmatched performance in terms of play. On the other hand, the base model XL utilizes only the essential day-to-day features required to get the job done exceptionally well, all within the $50,000 price range.

Find out if the Ford F-150 is the right pickup truck for you and please do not hesitate to reach out to one of our Ford Brand Specialists who can provide more detail in person or over the phone. Head to our website to browse our current inventory, or come into our store to Experience the Yorkdale Ford Difference today!

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